Data Management

We make no secret that data is king!

The quality, the amount and the relevance of data are all major factors in everything we do. We don’t forget either that it is your data – not ours. We take care of it, make sure it doesn’t stray, keep it safe, take copies, make backups, encrypt and protect it. You can rest assured that your data is safe with us.

We also remember our background in data management and direct marketing. Addresses, for example, are captured using latest formatting and verification methods and saved according to PAF standard. Names are available in long form, “Mr John Smith” and also split into individual elements: Title, Forename, Initials, Surname, Qualifications. Salutations are derived or can be overwritten. Proper casing is applied to all name and address items. You certainly wont get any complaints from your supporters about the way you address them.

We offer various cleaning and tracing tools to keep your data in tip top quality, these include:

  • Goneways: you can flag goneaways, can save you a fortune in reduced postage costs
  • Tracing: having identified a goneaway, why not try to trace them. Don’t lose track of your supporters.
  • Mailing Preference Service: make sure you don’t mail those supporters or prospects who have asked not to be contacted this way
  • Telephone number: find a phone number so you can call or text your supporters with your good news
  • Telephone Preference Service: but definitely don’t phone those who don’t want to be phoned.
  • Deceased: has to be done, identify those who are no longer with us.

And if you are not sure whether or not these cleaning services are for you or are going to be cost effective, then we will just run a free audit for you so you know exactly what you will get and how much it will cost BEFORE you say yes.

Finally,  we are still providing direct marketing bureau services after all these years. So, if you have a mailing you want to get out or some lists you want to clean or dedupe just get in touch for a FREE no obligation quote.