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Virtual Gifts

Setting up and managing your Virtual Gifts is easy with our charity fundraising solutions

Virtual Gifts, your charity’s new fundraising tool


Kick Start Your Virtual Gifts

Whether your charity is new to Virtual Gifts or already has a Virtual Gift offering in place, now is the time to boost this additional fundraising tool with our end-to-end flexible solutions.

Many competitor platforms are simply a forced merger of their existing e-commerce and donation functionalities, leading to compromised performance. By contrast, our Virtual Gift offering was designed from scratch by our in-house experts to achieve optimal performance, to increase sign-up donations, maximise GiftAid, and to provide the best supporter experience.

We can create, build, and manage your virtual gift online page, and provide both an electronic and/or postal fulfilment service. Our flexible solutions mean that you can cherry pick the solutions you want, so you only pay for the support you really need.

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What is a Virtual Gift and Why Now?

An example of a Virtual Gift could be buying a gift, such as a goat, from a charity’s Virtual Gifts webpages. Neither supporter nor recipient receives a goat of course, but they do receive confirmation that the gift has been made, with the funds raised enabling the charity to increase its charitable impact at the point of need.

Given the current cost of living crisis, Virtual Gifting can be a great alternative fundraising tool, empowering donors to still be able to donate to their favourite charity whilst solving their gifting needs – a win-win for both supporter and charity.

An added beauty of Virtual Gifts is that not only are they a strong value-exchange fundraising product, but they are also a great way of bringing the organisation’s work to life in a tangible, relevant and memorable way. Who could forget a goat being sent in their name as a gift?

Find out more

what is virtual gifts

Flexible Online Virtual Gift Solutions in your brand and in your tone of voice

We help our charity clients realise the power of these value-exchange, Gift-Aid-able* products, supporting them to effortlessly increase their fundraising power through the advanced technology of our CommittedGiving suite of Virtual Gift products.

We build and manage your Virtual Gift pages in your brand and in your tone of voice; and to make life even easier for you, we will also handle the payment processing aspects too.

Let us support you and your supporters in the fast-evolving Virtual Gifts marketplace, freeing you to focus on maximising your charity’s impact instead.

Our approach is flexible and tailored to your requirements not ours, and real-time reporting functionality comes as standard with CGHub.

Get in touch

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Why CommittedGiving?

  • We are charity experts with over 20 years’ experience of serving the third sector, working with 250+ charities of all sizes, so we are in an unrivalled position to understand exactly what can create the most impact for you.
  • We can build your regular Virtual Gifts page or one-off dedicated pages such as your Christmas campaign or emergency appeal; as well as managing your Virtual Gifts once they are up and running. You can pick and mix the services you need.
  • We understand that Virtual Gifts may be a new area for you or that you may just be short on time, so we’ll hold your hand throughout the whole process and provide technical backup and support whenever you need it. You can do as much as you like yourselves, or we can manage the service for you.

Book a Free Consultation

how virtual gifts work

Bespoke or Pick & Mix Virtual Gifts and Fulfilment Solutions

Imagine that your loyal supporter has just purchased several Virtual Gifts in one transaction to send to their friends and family for Christmas or birthdays, all on different dates.

The recipients could be located at multiple addresses. Some recipients may be receiving a physical gift as well as a virtual one; some may be receiving a digital message only; and some may be receiving a physical card. And they will each receive their gift, card, or ecard on the dates which your supporter scheduled when placing the order.

Sound complicated? For us, it’s not. Our flexible Virtual Gifts solutions can handle all aspects of this transaction. Our flexible solutions can be tailored to your specific needs, and you can pick and mix those aspects you want so that you only pay for what your charity needs.

We can even empower you to edit your Virtual Gift offerings at the simple touch of a button.

Our Virtual Gifts solutions also allow your supporters to add merchandise and products from your online shop into their shopping cart when they are buying their Virtual Gift, and we will then fulfil the whole order seamlessly and painlessly for you and your supporters.

Your charity could perhaps use this opportunity to link to their latest order catalogue; highlight seasonal offers; or offer new products. Many of our charity trading clients, for example, offer merchandise such as packs of Christmas cards during (or after) the Virtual Gifts transaction.

As well as managing the Virtual Gifts aspects, we can handle the fulfilment aspects of your Virtual Gifts offering. We will store, pick, pack and dispatch your Christmas card packs or other merchandise to multiple addresses, making the whole process painless for you and delivering a seamless supporter journey.

Book your free consultation today

has your charity tried virtual gifts

3 Key Take-aways

Safe Secure Stable CommittedGiving

One-Stop Shop

CommittedGiving make setting up and managing your Virtual Gift Offering quick and easy

Friendly Customer Support

Flexible and On Brand

We offer flexible, bespoke solutions so that they really fit your needs, and our pick and mix approach means that you only pay for the level of service you need. All done in your brand and tone of voice

High Performance Software

Trusted by Charities to Deliver

We have provided charity-expert response and trading solutions to over 250 Charity Clients for over 20 years

Book your Free 30-Minute Consultation Now

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General Enquiries

Drop us a message today

Hannah Trott


A star developer working mainly on the Hub. Completed her MSc Information Technology Management for Business following her BSc at Greenwich University in 2012 and joined us in January 2013. “I really enjoy being part of the team as we all help and support one another but can still enjoy each other’s sense of humour (well those who have got one).”

Interested in loads of things, including reading, dancing, swimming and tri-athalons.

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Mathew Harris


Mathew Joined CommittedGiving way back in 2002 at the same time as the launch of our then brand new online fundraising service – which at that time consisted of just the one Client!

He has played a major role in developing and enhancing the core applications and services since that time and now, as a Director of the company, manages some of our major Client, Supplier and Partner relationships as well as getting heavily involved in new business generation and product development.

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Richard Kujawski

IT Manager

All round technical whizz. Amongst other things looks after our servers, provides database administration support, manages third party software and licences. And on top of all this finds time to deal with Clients and develop and implement many of the public facing fundraising web pages. Currently our longest serving team member and long may he continue to be so.

Not surprisingly in his spare time loves tinkering with computers and other high tech pieces of kit. Keeps fit running around the countryside geo caching with his family.

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Jonathan Peters

Software Technician

“Honest, adaptable and loyal with extensive IT experience. Possesses wide ranging software and technology knowledge. A good team member.” That’s what he tells us. And, to be fair, it’s all true.

Currently using his all-round skills to support key systems and Clients and finding time to get involved in project and system developments. A real asset to the team.

In his spare time a dedicated family man with a keen interest in all things aviation. A real high flyer!

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Holly Bratton-Smith

Systems Developer

Very pleased to be part of the team and learning something new every day. Graduated with a BSc Computer Science from University of Greenwich and have previous experience in the payment industry.

Love to travel, particularly to places to see animals. Enjoy going out to the cinema, music gigs, football matches and spending time with family.

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Jerry Traves

IT Application & Production Support Operator

A certified software tester with degrees from Oxford & Open universities, Jerry joins us after a long stint in the IT department of a major travel & financial services company. Working in production data management and UAT he really enjoys the flexible, positive ‘can do’ ethos of the team.

Outside working hours he spends most of his time in the garden or on DIY projects, but would rather be cycling or walking with his family.

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Monika Wyszomirska

Operations Manager

Monika joins us from a city based legal company and is now responsible for all our production data management needs.

She brings a Master’s Degree in Human Resources Management, a Bachelor’s Degree in Accountancy and a passion for data and detail. So facts, figures and colleagues are in safe hands!

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Carol Sarreti

Head of Marketing

Previously worked in a marketing role in the Insurance Sector and worked for Lloyd’s of London as an attorney in the City too, so no stranger when it comes to attention-to-detail and accuracy in the financial sector. Graduated in law from the University of Warwick and is level 4 qualified with the Chartered Institute of Marketing.

A wordsmith who loves anything arty. Has been known to paint abstract expressionist paintings and is fond of long-distance walking. Happiest when travelling, and spending time with the family.

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Adam Griggs

Group Chief Financial Officer

A highly experienced fellow of the Institute of Chartered Accountants in England and Wales and graduated in law at the University of Birmingham. Prior to working at CommittedGiving, Adam held several Chief Financial Officer roles in a variety of sectors, including travel and leisure, manufacturing, and retail.

An amateur musician, Adam plays keyboards and guitar and, once upon a time, did the backing vocals in a cover band. Adam also loves classic cars, restoring old cars, and riding motorcycles. He once spent three years restoring a classic mini with his son and rides a BMW R1250GS motorbike which has taken him to many places, including all the way around the NC500 in Scotland and down to the Black Forest in Germany.

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Terri Keadin

Head of Human Resources

I am a Chartered Member of the Chartered Institute of Personnel and Development and have worked in HR for a number of years in various business sectors including retail, logistics, professional services and the motor industry. When not in work I enjoy running, baking and walking my dogs.

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